Marketing that turns expertise into demand.
Maximize your digital presence and drive results with a custom strategic approach.
Your Digital Marketing Expert
You need someone running your marketing who has a proven track record showing increased ROI, consistent growth, and online exposure for clients.
Not just strategy and oversight - someone who rolls up their sleeves and does the work. I embed into your organization as your marketing director, handling everything from strategy to hands-on implementation.
For some clients, I do it all myself. For others, I create the strategy, implement what makes sense, and manage your team for the rest. 30 years of experience, zero hiring risk.
Why Smart Business Owners Choose the Embedded Marketing Director Model
You know you need marketing leadership - someone to create strategy, make decisions, and manage the execution. But a full-time marketing director costs $80K-120K plus benefits, and finding one who understands your industry is tough. Save costs with an experienced virtual marketing director.
Here's what I actually do:
I become your virtual marketing director and strategist
For any small business: I handle everything myself - strategy and all implementation
I do strategy, implement what makes sense for me to do, and manage teams for the rest
I make recommendations based on 30 years of experience. My team implements your vision with my strategy
I keep your marketing efforts focused and coordinated
No guarantees of viral success - just solid, strategic thinking and reliable execution
Where I Have Deep Expertise
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Real Estate Marketing
Lead generation, listing marketing, agent branding, local SEO, social media for property showcases, CRM integration, and team coordination. I handle both strategy and implementation, plus manage your marketing team when needed.
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Veterinary Marketing
Search optimization, local SEO, patient education content, social media for pet owners, review management, and complete marketing implementation. For vet practices, I typically become your entire marketing department.
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Not For Profit
Churches and animal rescue. Management, donor engagement, volunteer recruitment, social media storytelling, email campaigns, and website optimization. I provide strategic direction and hands-on execution for dog or cat rescue nonprofit marketing.
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Music Industry Marketing
Online marketing, print marketing, design, newsletters, cover art design, posters. I work with bands, A & R companies, music industry, musicians, tour companies, and any niche requiring marketing. One such client was a music royalties organization.
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Corporate Marketing
(National and International)
I have worked full time for some of the biggest names in the corporate world. Overall marketing training and experience included the following multinational industries (brand names provided upon request): Sports, Airline - Global Distribution Systems (GDS), and Magazine Publications.
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Small Business Marketing
Search optimization, brand recognition, foot traffic, social media, reputation management - I get you a steady flow of clients and assist in making your brand stand out. I would love to work with clients from different niches, including: Plastic Surgery, Medical, Spas, Publishers, lawyers - professionals from all walks of life!
Services
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Strategic Marketing
Marketing strategy development, Brand positioning, Market research and analysis, Competitive analysis, Marketing audits
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Digital Marketing
Marketing using websites, social media, search engines, and email. various Strategies include SEO, paid advertising, and content marketing to increase brand awareness, drive traffic, and generate leads.
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SEO, AIO, GEO, AEO
Optimized content with SEO (Search Engine Optimization), AIO (AI Optimization) AEO (Answer Engine Optimization) and GEO (Generative Engine Optimization)
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Social Media Marketing
Instagram, Facebook, LinkedIn, YouTube, TikTok, Content creation and scheduling, Community management, Social media advertising, Platform-specific strategies
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Paid Advertising
Google Ads management, Facebook/Instagram ads, Local service ads, Campaign strategy and optimization, Budget management and ROI tracking
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Content Creation
Blog posts and articles, Social media content, Website copy, Email newsletters, Video content strategy
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Website Design & Optimization
The landscape has changed. Your old website needs an upgrade! Let’s talk about your best options. I design on Squarespace, Wordpress, Wix, and more.
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Team Management
Managing in-house marketing staff, Coordinating with freelancers and contractors, Vendor management, Training and development
What People Are Saying
“Wendy has worked for me for the past 12+ years as my Director of Marketing and has been fantastic! I highly recommend Wendy for all things marketing related - from Marketing Management, Brand Building, Copy Writing, Graphic Design, SEO and so much more! Wendy is a true pro and comes highly recommended!”
—Teresa R., Realtor
“Wendy is highly creative, well organized & structured She is directional in strategies and executes ideas efficiently. Her people skills are one the best I've experienced in a long time. Wendy is strong & exceptional in communication skills written and oral as a marketing director. One of the best!”
-Rosalyn A., Pastor
“Wendy is an excellent marketing professional with a wide range of capabilities spanning global issues faced by small and meduim size organizations. Her creative inputs give new light and great results.”
-Naser S., Board / CEO Advisor, Author
Get in touch for a complimentary 30-minute consultation
Let’s discuss your marketing needs! I love that you’re considering virtual marketing management. Let me know what your challenges are, what you are looking for, and what you want to accomplish.
I will get back to you within 24 hours to set up a phone meeting at your convenience to dive deeper.